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Weather influencers are going viral. How much should we trust them?
- Ava Berger
- January 23, 2026 at 5:48 PM
- 21 views
The weather genre online spans a wide range of sources. Experts say that while weather influencers can help fill an information gap, social media platforms tend to prioritize likes over accuracy.
(Image credit: Kena Betancur)
Originally published at NPR Business