Wednesday, July 1, 2026
Technology

The cube was a lie: up close with our Dbrand Companion Cube before it gets destroyed

Dbrand is the company that shipped a product that told Nintendo's legal team to "go fuck yourself," and the company that had a second set of lawyer-dodging PS5 plates ready when Sony threatened to sue over the originals. But on June 29th, the company finally ate some serious humble pie, canceling it...

The cube was a lie: up close with our Dbrand Companion Cube before it gets destroyed
Image: The Verge

Dbrand is the company that shipped a product that told Nintendo's legal team to "go fuck yourself," and the company that had a second set of lawyer-dodging PS5 plates ready when Sony threatened to sue over the originals. But on June 29th, the company finally ate some serious humble pie, canceling its Portal-themed Companion Cube external shell for the Steam Machine after Valve lawyered up.

I couldn't believe it. Surely Dbrand had to have seen this coming. There must be a plan B, right?

"There is no further plan. We fucked this one up," Dbrand CEO Adam Ijaz now tells me.

He says Dbrand will now have to destroy every single cube it manufact …

Read the full story at The Verge.

Originally published at The Verge

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