New research: Snack names influence how filling we imagine they will be
Imagine being hungry in a grocery store and looking for a snack. You have a choice between Gobo granola bars or Kipi granola bars. Which do you reach for to fill you up? If you're like the participants in our new study, you probably said Gobo.
Image: Phys.org
Imagine being hungry in a grocery store and looking for a snack. You have a choice between Gobo granola bars or Kipi granola bars. Which do you reach for to fill you up? If you're like the participants in our new study, you probably said Gobo.
Originally published at Phys.org
