'Risk-free' matched betting? More than half of surveyed users report losses

A new peer-reviewed study from Bournemouth University has found a striking gap between how people perceive the risks of matched betting and what some experience in practice. Matched betting involves using free bets given out by online gambling companies as a promotion to attract new customers. This allows people to bet on different results for the same event, such as a football match. It is frequently promoted online as a controlled or even 'risk-free' way of making money.