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Shares of Zynga were slammed in Friday trading, after the company said some of the gamers it attracted during the pandemic had stopped playing, and that it has began to cost more to find new ones.
Zynga (ticker: ZNGA) share plunged 19% to $7.94 in afternoon trading. That positioned the stock to close with its biggest daily percentage decline since July 26, 2012, when it dropped 38%.